All startups struggle with PR. When you build your own business, you just want to get it out there in the press, but PR is not as simple as it seems. You usually start with the general press release because, apparently, that’s all it takes. You then, forward it to the hundreds of press contacts [...]
If you have a startup in tourism you know how meeting the right people and closing significant partnerships is important. You need to be in the right place, at the right time, and that’s just what BTL, the International Tourism Exhibition in Lisbon, will do for you. All the main players in tourism will be [...]
Yes, Brussels does talk “startup”! If you follow my Facebook account you’ve seen that since starting my role at Beta-i, I’m more often than not in Brussels. And you’re probably wondering what is that all about: Brussels and startups?! Well, there is an awful lot happening in Brussels regarding startups and a considerable number of [...]
Alright, we all know how difficult it is to get into a top accelerator. You apply with your startup, you wait for the reply and then when the time comes, it’s either the cheer look on your face or the disappointment settling in. And filling in the application plays a major role in this. So, [...]